Magento is an open source ecommerce software and is free for all to download from their website. There were three different type of Magento available of which one is free. Magento Go is the one targeted at small businesses while Magento Enterprise edition is targeted at small to medium size businesses. (However Magento Go has now been discontinued) It is a extremely versatile platform to use and the basic installation of Magento (without any added plugins) provides the users with a a load of feature already installed. This means less or no additional module need to be added to your Magento core project. Magento allows high level of customization, although it generally requires addition programming skills in PHP to do so.
Shopping Cart Catalog Management : The shopping cart catalog management system includes an inventory management system as well as batch import and export of product. Different tax rates as per the location is possible to set up as well.
Analytics and Reports : Magento can easily be integrated with Google analytics to provide detailed analysis; this is in addition to the several reports like sales, shopping cart, products, etc that are already inbuilt.
Product Browsing : Products can have multiple images, reviews, wish-lists and several more features.
Catalog Browse : Website and catalog navigation and advanced product filtering systems exist. Magento also offers one of the most sought after feature for ecommerce applications and which is product comparison.
Marketing Promotions and Tools : Magento makes brand promotions or product promotions a breeze. The features like coupons and discounts can be incorporated into your website. Several different kinds of promotions are possible.
Site Management : Your shopping cart can have multiple websites (shopping carts) in multiple languages. It supports the tax rate for US and many international markets. Besides which the template and outlook is customizable too.
Order Management : It takes Order management to the next level. There is a built feature to be able to create an order via the admin area itself. Feature like multiple invoice shipments and credit memos make it easy to place orders via a call center.
AIS Technolabs is one firm that understands the importance of a website to a business. But better still they understand the importance of being on the top of the search engine results too. Hence this is certainly the place to look to when you need to hire Magento Developers in India.