Social Media Marketing For Law Firms

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It may seem like using few social media platforms such as Google, Facebook, Twitter, LinkedIn and many others to gain clients and drive traffic to your law firm will be enough. But it is not. Without a well crafted, clear and relevant social media marketing strategy for law firm such as yours, your growth can derail within no time.

Growing your client base in a law firm doesn’t have to feel like a distant prospect. If you have no idea if, or when, you can maximize your traffic, you can reach out to us. We are adept at crafting social media marketing strategies tailored to each and every business needs we have worked with so far. We can do the same for you too.

At AIS Technolabs, we work with brands such as you to drive their business to profits since we are committed to doing so. With our vast experience, we have certain privileges working easily with diverse client needs. Our marketing strategy has always fit well with the interests of every firm’s client.

Read on to find out how we can help you start on the right footing with your marketing efforts:

To know what others are saying about your brand, whether it is your website or your law firm agency it is hard to find out in-person. Therefore, we can help you find out conversations about you to know the impact you have on people. One way to think about this is, if your brand is mentioned many times in many places it means that you are providing a considerable amount of value to your clients. If this is not the case, we can help you build a favourable online perception to target more clients with the following techniques:

Off-page SEO:

We integrate techniques such as outreach of influencers; build shareable content, participating in search forums, inviting guest authors and many more to improve your firm’s position in search engine rankings. As much as complex they seem, they are not impossible to execute. We can craft a step-by-step strategy that can form a catalyst to target this exposure online.

Content creation:

We create quality content that helps you reinforce your brand, connect with prospective clients easily, and combine the updated legal knowledge. Whether it is creating content for your website, attorney biographies, press releases, legal articles, general legal website content and marketing materials, we balance everything with high-quality content in the hope that it resonates with people.

Why do you need quality content?

By making the accurate legal wealth of information available, you can establish your firm as an authority in various areas of law practice. Major brands online are able to connect with their audience, when they are able to better educate. You can also reach your clients easily with quality client enquiries using SEO. For reasons such as to inform, educate and connect you would need quality content and none better than AIS Technolabs are known for boosting law firm’s rankings and generating revenue with our proven track record.

Link Building:

To determine the value of your website, search engines look at links pointing to your brand. As much as quality content is crucial to growing your clients, so is link building. If there are no links pointing to your law firm no matter how great content you publish it fails to reach the right audience.

On-page SEO:

We will help you optimize your internal pages to make a huge difference in your overall rankings. Rather than simply creating your website, we can help you build a proper integration of internal pages with valuable content while providing seamless navigation to your users can increase your brand’s appeal.

Analytics:

We perform analysis and report it timely as we’re obliged to do so. From basic reports to conducting performance analysis, we do things perfectly. We also take care of campaign tracking to support all your outreach needs.

Benefits:

  • Driving traffic and results becomes easier
  • Distinguishes from your competition
  • Boost your search engine rankings and be more visible to prospective clients
  • Cost-effective
  • Produces great return on investment

Localization:

Targeting queries that are locally relevant across all markets are crucial to law firms than any other industry as it helps you find local customers and drive immediate results. We will help you in positioning your brand locally, and to be found quickly. For any of your local marketing needs such as hosting events, customizing direct mail announcements, participating in community affairs and purchasing local ad space, we are known for a stronger application.

Social media for law firms:

 

In this ever-expanding online world, social media has pervaded every business sphere. Law firms are not limited to this exposure as well. Digital revolution has successfully disrupted many conventional businesses. However, it is more of a boon than a bane. The way people practice law is different than it was a decade ago, so the way we can reach prospective clients also is different with social media.

It has built the authenticity of businesses, the surety of reaching potential clients and clarity of being on the right track for your brand. Social media for law firms has changed the idea of freedom of expression. By publishing content, you can reach as many people as possible.

We can help you get social by:

  • Setting up and managing your accounts across all the social media channels such as Facebook, Twitter, LinkedIn, and Google +
  • Conducting performance analysis and providing weekly or monthly reports
  • Informing you of active enquiries
  • Offering advertising and campaign services
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