Online shopping has come a long way since its early days, during 1994 and 1995 only a handful of things such as pizza, wine, music albums, chocolate, and flowers could be purchased on the internet. Fast-forward to 2018, virtually everything can be sold and bought online, from automobiles, furniture, building materials to fresh greens or readymade meals. Consumers just enjoy the idea of browsing through hundreds of stores simultaneously from the comfort of their sofa, while e-retailers eye their soaring revenue records.
Fashion merchandise such as clothing, jewellery etc.made a late entry into the online shopping monomania. But with recent developments,it has became possible for high-volume websites to integrate virtual systems like trial fittings, 3D imaging etc.that enable consumers make the right choice. This has had a tremendous effect; fashion items are currently the highest grossing product on internet shopping seconded by electronic products. Apparently, it raised the need seo for fashion ecommerce to increase their online presence and be visible to potential clients, necessitating an effective Online Marketing Strategy for boutiques.
AIS Technolabs is a professional IT solutions firm with the highest number of fashion entrepreneurs as clients. We have developed, and marketed numerous intuitive and visually-pleasing websites for our fashion customers, that have garnered both trust and honour from our boutique clients.
- Developing a user-friendly website.
- Marketing the website online and
- Marketing the website offline.
- Precisely organizing items by types and brand names
- Using a conspicuously positioned Search Field/Bar
- Navigation Menu or Side Panel
- Automatic next-page loading
- Filters and Sorting
- Wish-lists, ‘Add to Cart’, ‘Compare Items’ and ‘Recently Viewed Items’
- A Site Map
Relates with how effortlessly a prospective customer can find an item on your website, starting from the homepage or a backlink from other websites. There are a number of conventional tweaks that we make use of to ensure that navigating through the website is a pleasant experience for visitors, some of which are listed below:
This phase is characterized by a number of electronic forms that require user’s data input. Some suggestions to make it a hassle-free experience for users are as follows:
- Signing in with social media account with the click of a button.
- Payment procedure should follow the same blow-by-blow pattern.
Online Boutique Marketing
- Search Engine Optimization (SEO).
- Search Engine Marketing (SEM).
- Social Media Boutique marketing
Many people use search engines like Google Search and Bing Search to find an item they want to purchase on the internet. The objective of our SEO team is to ensure that your boutique website appears on the first page when the search engine returns a search result. It is an arduous task but our SEO team ensures that your website will appear top of the list, making it popular and pulling in lots of traffic.
Social Media Boutique Marketing
Local SEO For Attorneys
Indeed, there are also other factors that contribute to the overall success of your Boutique like the return policy, delivery time and overall integrity of service. Our primary task is SEOing your boutique both online and offline, to significantly grow its popularity and increase the number of visits of potential customers.