Tourism industry is the most affected industry by the digital expansion. It is the first industry to make use of digital marketing techniques to make sure that customers are getting the best and appropriate digital marketing services. A SEO technique helps your tour and travel business get found on various search engines like Google, yahoo, etc. Nowadays people use Google to search for destinations and packages, before making a travel plan.If your website is not ranking high on a search page, you are going to incur loss in business. At AIS Technolabs, we go through a deep keyword research and add innovative and creative content to your website so that it ranks high on the search engines. Customers can access your website not only on their computer systems but on tablets and mobiles as well.
Today customer’s purchasing decision of tour package is dependent on the digital characteristics of the tourism company. The company should get engaged with their audience by social media platforms to solve their query and provide them good services. Whether it is a vehicle, airline booking agency, hotel booking agency, destination marketing agency or tour planner you cannot ignore the benefits of social media marketing.
Online tourism marketing
We have worked within the tourism industry for decades. From small, local resorts to chamber of commerce, we have helped those within the tourism industry to expand their business and welcome new visitors and promote local events. Each business within this industry is 100% exclusive and requires a specialized approach for optimal visibility and success. We can customize a destination marketing campaign to bring you more business and grow your brand. A successful marketing campaign, always begins with an optimized website. After the development of website, additional tactics and components are required to expand your visibility with social media and search engine rankings. Below mentioned are few a salient features of online tourism marketing:
- Build up and manage online reputation
- Go for online tour packages, provisions and arrangements
- Videos bring more audience
Search Engine Optimization, or SEO, is the practice of setting up our customer’s website to increase better visibility on search engines like Google, Bing, and Yahoo. Our skilled team will help you develop a campaign that matches your organizational goals and budget. Our aim is to get our customer’s website one of the top spots on all popular search engines. SEO can significantly add your web traffic. But without completely understanding the process of SEO, it is likely to produce headache. So first of all understand all the ways and tactics of SEO for tourism. We offer a consultative approach to our SEO services, which incorporates all aspects of SEO.
- Initial SEO audit and research
- Keyword research
- Penalty analysis
- On-page SEO
- On-page SEO improvements
- Initial benchmarking for reporting
- Back linking strategy and implementation
- Monthly traffic and ranking reports
- Correction of website quality issues
- Quarterly full SEO audit to ensure compliance with Google