Material Design: A Richer Alternative To Flat Design

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Material Design: A Richer Alternative To Flat Design

Quick summary

It is true that the world of website design is demystifying with time. Today, we find enough inroads in innovations made in website design trends that are dominating the marketplace. One of the significant attributes that needs to be mentioned in this case is the advent of fresh ideas that is dominating the web space in all aspects.

Responsive design is the key to finding a competitive edge in the competitive market that is in vogue. Businesses are always looking to hire ecommerce web designers who will provide them with best in class development and lucid designing in all accounts.

Compatibility is the key to web design today and the use of multiple frameworks and platforms like WordPress as well as Drupal prove the fact that making a design that is focused on unique user experiences is the key in the present era.

Arrival of Mobility Devices

The advent of mobility and the diverse gadgets makes it imperative for companies and designers to think of websites that can be perfectly aligned to numerous platforms. However, the job is not an easy one due to the changing perceptions of the consumers.

Today, there are enough options at the disposal of a normal person by virtue of which he or she can make a qualitative assessment in the right vein. Some designers today are looking for flat designs with distinct statements and taglines that will be luring to the consumer segment.

Others are focusing more on web designing for mobiles and keeping information more in a scrolling form with details at the lower end for smartphone users that are dominating the mobility space. Whatever may be the outcome, the main focus of all is to provide a fast loading, dynamic website that will provide clear interfaces for navigation to the consumer segment.

The Utility of Material Design

Reflection is the key to the right design and it is precisely for this reason that material design stands as a better alternative than any other forms of flat designing methods that are in use in the market.

  • As a design language that is developed by Google, there isn’t much of a difference between a flat design, the reflection and layout is compatible across diverse platforms and provides a unified experience in different sizes. Usage of z-axis and its consideration makes it a beneficial that can be detailed below
  • A simple interface: The designing of interface with material design requires less input providing a much better output as a lot of people are well acquainted in using apps of google. They are accustomed to the design and tab flow quickly helping them take actions at any moment.
  • Consistency in style: The designing attributes are already predefined and you will not need to explain the details to your designer all the while. The designing language is developed in such a manner that any amateur can easily outline and comprehend the USP’s of the design without much learning. Consistency is provided in all viewports and screens.
  • Feel of virtual quality: As the materials are layered on the pages of the web, it responds to any actions over tap and mouse over. It prompts the consumer the message about their interaction with an object that is virtual helping them take a course that is natural.
  • Skeuomorphism in use: Material design borrows the best elements of flat design without denying the real world scenario and use of lighting. During flat design, it is often seen that the designer fails to comprehend about the reality checks that will happen to the element during the objects being physical. This problems is solved by Material design. 
All of the mentioned points above truly determines the utility as well as compatibility of material design and its qualitative difference from flat designing mode. Trusting Google will be the best thing for you and your company in all accounts.
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Sunny Chawla

Sunny Chawla is a CEO at AIS Technolabs which is a Web/App Design and Development Company, helping global businesses to grow. He is having expertise in Digital Marketing, Game Development & Product Development.


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